apply for 2027
L'Oreal Business Boardroom
Learn from the UK's most successful business mentors
The L'Oreal Business Boardroom, in partnership with Hairdressers Journal is a real-world mentorship programme led by Sean Hanna, one of the UK's most respected business owners, who has built multi-million-pound enterprises and understands exactly what it takes to succeed.

You spend the year working through the four essential pillars of salon business success: The Client Journey, The Team, Marketing, and Finance. Each element of the programme stays focused on the finances.

The goal is to not just have a great business, but a financially profitable one.

During the programme you will also get to meet and question a number of highly influential and successful business owners who are committed to helping you achieve your goals.

The programme culminates with you presenting a fully developed business plan to an independent panel of industry judges, a transformative experience that will sharpen your strategic thinking and position you as a future industry leader.

Who is it for?
This boardroom is designed for salon owners who have already started their business journey but want more. If you're serious about leveraging growth, increasing profitability, and scaling your salon over the coming years, this is for you. You don't need to have all the answers, you just need the ambition and commitment to find them.

The Benefits
The L'Oreal Business Boardroom offers extraordinary value, the programme is worth over £10,000 but membership is completely FREE, thanks to L'Oréal Professional and HJ's commitment to developing the next generation of business leaders.

As a participant, you'll receive a year of mentorship from a proven business leader who will share the strategies and principles that shaped their own success. You will receive travel expenses to the L'Oréal Academy in London and a VIP invite to L'Oréal Colour Trophy 2027 with your fellow participants giving you the opportunity to network and celebrate one of the biggest nights in hairdressing.

At the end of the year, the person who creates the most compelling business plan will be named one of L'Oréal Professional's Top 50 Independent Salons, invited to join their exclusive member club and a ticket to British Hairdressing Business Awards 2028. This winner will also be offered a L'Oreal contract worth £25,000.

This is your opportunity to develop from a salon owner into an industry leader of the future.

How to Apply
Places are limited to just six selected members for 2027, so competition will be strong.

The selection process hasn't begun yet, but if you want to get on the list for 2027, let us have your contact details and we will contact you as soon as the selection process begins.


Cookies managing
We use cookies to provide the best site experience.
Cookies managing
Cookie Settings
Cookies necessary for the correct operation of the site are always enabled.
Other cookies are configurable.
Essential cookies
Always On. These cookies are essential so that you can use the website and use its functions. They cannot be turned off. They're set in response to requests made by you, such as setting your privacy preferences, logging in or filling in forms.
Analytics cookies
Disabled
These cookies collect information to help us understand how our Websites are being used or how effective our marketing campaigns are, or to help us customise our Websites for you. See a list of the analytics cookies we use here.
Advertising cookies
Disabled
These cookies provide advertising companies with information about your online activity to help them deliver more relevant online advertising to you or to limit how many times you see an ad. This information may be shared with other advertising companies. See a list of the advertising cookies we use here.